The Indian electric vehicle (EV) market is witnessing remarkable growth, and JSW MG Motor India’s Windsor EV is making a significant impact. The Windsor has consistently recorded over 3,000 units in sales for four consecutive months, cementing its position as one of India’s most sought-after electric cars.
MG Windsor sales performance: a steady climb
- October 2024: 3,116 units
- November 2024: 3,144 units
- December 2024: 3,785 units (All-time high)
- January 2025: 3,277 units
This impressive streak showcases the Windsor’s increasing acceptance among Indian consumers, as well as MG’s strategic push in the EV segment.
MG Windsor: variants and pricing
The Windsor is available in three well-equipped variants:
- Excite: Rs 13,99,800 (ex-showroom)
- Exclusive: Rs 14,99,800 (ex-showroom)
- Essence: Rs 15,99,800 (ex-showroom)
For customers seeking a cost-effective entry into EV ownership, MG offers a Battery-as-a-Service (BaaS) model. Under this model, buyers can purchase the vehicle without the battery and instead pay a rental fee of Rs 3.9/km. The pricing under BaaS is as follows:
- Excite: Rs 9,99,800
- Exclusive: Rs 10,99,800
- Essence: Rs 11,99,800
Performance and features
Under the hood, the MG Windsor packs a permanent magnet synchronous motor paired with a 38kWh lithium iron phosphate (LFP) battery. The key specifications include:
- Maximum Power: 136 PS
- Peak Torque: 200 Nm
- ARAI-Certified Range: 332 km per charge
- Drive Modes: Eco+, Eco, Normal, and Sport
- Battery Protection: IP67-rated for durability and reliability
With over 80 connected and 36 safety features, the Windsor ensures a premium and secure driving experience. Additionally, the smart Bluetooth key enhances operational convenience for users.
What makes the MG Windsor a success?
- Affordability & Flexibility: Competitive pricing and the BaaS model make EV ownership more accessible.
- Practical Range: A 332 km certified range caters to urban and semi-urban commuters effectively.
- Safety & Technology: A comprehensive suite of safety and smart features enhance user confidence.
- MG’s Growing EV Portfolio: As JSW MG’s third electric vehicle after the ZS and Comet, the Windsor benefits from an evolving ecosystem of EV support and innovation.
MG Windsor’s consistent performance in the EV segment highlights its potential to become a mainstream choice for Indian consumers. With growing adoption, innovative pricing models, and a solid feature set, the Windsor is poised to be a key player in India’s electric mobility revolution.
Stay tuned as JSW MG continues to push the boundaries of EV technology in India!
