Jaguar has unveiled its Type 00 concept car, giving a glimpse into the brand's new EV direction and design language. This striking concept is part of Jaguar’s transformation as it embraces a bold new philosophy of "Exuberant Modernism," accompanied by its rebranded logo and identity.

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Bold Design Philosophy of the Type 00

The Type 00’s design represents a complete departure from traditional Jaguar aesthetics. Gone are the understated lines and subtle elegance; in their place is a flamboyant and dramatic design, intentionally created to attract those who enjoy standout visuals. The car’s Miami Art Deco-inspired pastel pink and blue hues add to its eye-catching character.

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Key design highlights include:

• Upright Front Fascia: Featuring a blanked-out grille with Jaguar’s new "Device Mark" and slim, futuristic headlights.
• Dynamic Proportions: A long bonnet, flared wheel arches, and coupe-like roofline create a grand tourer stance.
• Striking Rear Elements: Hidden taillights integrated into the unique “Strikethrough” graphics and a pantograph tailgate add to the avant-garde look.
• Innovative Side Features: Brass ingots housing rearview cameras and a powered hatch holding "prism cases" for key fobs that customize interior themes.

Minimalist Yet Luxurious Interior

Step inside, and the Type 00 greets you with a minimalist yet futuristic cabin. The design is divided by a brass "spine" running through the center, creating individual zones for the driver and passenger.

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Key interior elements include:

• Floating Seats and Travertine Stone Console: Supporting the seats and spine, the console adds elegance while housing hidden storage compartments.
• Retractable Screens: Sleek displays that remain concealed until needed, complementing the minimalist ethos.
• Sustainable Materials: Wool blend fabric upholstery, bright lighting accents, and a soundbar integrated with the “Strikethrough” pattern.

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Underpinnings and Performance

The Type 00 is built on the Jaguar Electric Architecture (JEA), offering a glimpse into the brand's EV platform. Key specifications revealed so far include:

• Range: Up to 770 km on the WLTP cycle.
• Fast Charging: 321 km of range added in just 15 minutes.
• Exclusive Platform: Unlike the Electrified Modular Architecture (EMA) shared with Tata Motors, the JEA is reserved for Jaguar’s UK-engineered vehicles.

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Launch Timeline and Market Strategy

The production version of the Type 00—a four-door GT—will debut in late 2025. Initially set to launch in markets like the UK and US, it will reach India by late 2026 or early 2027. Jaguar plans to position this model in the high-end luxury space, with subsequent vehicles targeting a broader audience through diverse body styles.

Final Thoughts

Jaguar's Type 00 concept represents a daring new chapter for the iconic British brand, blending bold aesthetics with advanced electric performance. While the design is a polarizing departure from Jaguar’s traditional elegance, it signals a confident leap toward a more innovative future. The success of this transformation will depend on how well it resonates with its target audience.

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FAQs

• What is the price of the Jaguar Type 00 EV?

While the exact price hasn’t been revealed, the Jaguar Type 00 production car is expected to target the luxury segment, positioning it at the higher end of the market.

• When is the launch of the Jaguar Type 00?

The production version of the Jaguar Type 00 is set to debut in late 2025, with a phased global rollout starting in 2026.

• What is the range of the Jaguar Type 00?

The Jaguar Type 00 is expected to offer an impressive range of up to 770 km on a single charge (WLTP).

• How fast can the Jaguar Type 00 charge?

The Type 00 features fast charging, allowing it to gain up to 321 km of range in just 15 minutes.

• Will the Jaguar Type 00 be available in India?

Yes, the Jaguar Type 00 is expected to launch in India during the second phase, around late 2026 or early 2027.